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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2014. № 4. Part 2. P. 118-120.
SCIENTIFIC AREA:    Philological Sciences
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PECULIARITIES OF COLOR NAMING ON PAGES OF WOMEN'S MAGAZINES (BY THE MATERIAL OF THE FRENCH LANGUAGE)

Kupina Natal'ya Ivanovna
National Research University "NRU Belgorod State University"


Abstract. Perception of visual images by linguistic consciousness in different cultures is determined by various factors: the peculiarity of national mentality, the uniqueness of nature, culture and as a consequence - dissimilar choice of the most typical prototypes of one or another concept of color space. In this article the author considers the peculiarities of color naming on the pages of women's magazines in comparison to men's ones by the material of the French language.
Key words and phrases: цветообозначение, концепт, прототип, французский язык, французские женские журналы, color naming, concept, prototype, French language, French women's magazines
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