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SOURCE:    Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art.
Issues of Theory and Practice
. Tambov: Gramota, 2015. № 12. Part 4. P. 13-15.
SCIENTIFIC AREA:    Philosophical Sciences
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SOCIO-BIOTIC POTENTIAL OF PHYSICAL CULTURE AND SPORTS IN THE SYSTEM OF PUBLIC RELATIONS

Akchurin Basyr Gaifullovich
Bashkir State University in Ufa


Abstract. In the presented work athletic activity and sports are analyzed in the context of a social institute connected with the existence of human values. Thus this activity is not only directed at the development of the culture of motions, but also at the spiritual health of people, it is connected with the process of the improvement of the sensual-emotional sphere of a man; it is sought as a tool in all the other forms of social activity as its aim is to support the functioning of the spheres of public production by means of the full-subject inclusion of a man in them, the formation of his/her spiritual aspiration for active positioning in any status.
Key words and phrases: социальные функции, социокультурный потенциал, духовная культура, физкультурная деятельность, социобиотический потенциал, социальные технологии, социальная безопасность, social functions, socio-cultural potential, spiritual culture, athletic activity, socio-biotic potential, social technology, social security
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