Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art. Issues of Theory and Practice. Tambov: Gramota, 2014. № 5. Part 1. P. 63-66.
INTERNET MEDIUM TECHNOLOGIES AS ACTIVE MEANS FOR RECRUITMENT ACTIVITY OF DESTRUCTIVE CULTS AND TRANSFORMATION OF MASS CONSCIOUSNESS
Voat Aleksei Aleksandrovich
St. Tikhon’s Orthodox University
Abstract. The article is devoted to the study of the modern techniques of peoples’ involvement in destructive cults on the Internet as well as the process of mass consciousness transformation under the influence of these instruments. The new opportunities of using modern manipulative technologies in the process of social control are analyzed. The article also considers the role of Internet advertising means in the process of stereotypes and mass tenets formation.
Key words and phrases: деструктивный культ, манипулирование, массовое сознание, установки, стереотипизация, вирусный маркетинг, вербовочные техники, destructive cult, manipulation, mass consciousness, tenets, stereotyping, virus marketing, recruitment techniques
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