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MYTHOLOGICAL THINKING MANIFESTATION IN EVERYDAY LIFE
Yakovleva Elena Lyudvigovna
Institute of Economics, Management and Law in Kazan'
Abstract. The author considers the everyday world of a modern man, where mythological thinking is revealed, in this regard analyzes mythological matrices transformations, which manifest themselves in the appearance, speech and actions of a man, and shows that due to them everyday life is constructed, reflexive attention singles out the sphere of sacred and profane within its framework, reveals reality deformation, which allows correcting the distortions associated with mythological thinking.