Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art. Issues of Theory and Practice. Tambov: Gramota, 2011. № 8. Part 3. P. 76-79.
WOMEN GLOSSY MAGAZINES READING AND WOMEN READERS COMMUNITY TEMPER TRANSFORMATION: MODERNIZATION EXPERIENCE IN SOUTH-EASTERN ASIA COUNTRIES
Gudova Margarita Yur'evna
Ural Federal University
Abstract. The author reveals the reasons, essence and consequences of women magazine reading influence on women's temper, pays special attention to the analysis of the transformation of South-Eastern Asia women's patriarchal views about home, education, career, family, men into emancipated and liberal ones and concludes that the process of international women magazines reading contributes not only to a new woman image formation, but to the creation of new way of life, new forms of everyday routine organization and women's life activity in South-Eastern Asia.
Key words and phrases: женские журналы, женские нравы, женское чтение, гендерное равенство, глобализация, либерализация, феминизм, women magazines, women's temper, women reading, gender equality, globalization, liberalization, feminism
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