Authorial Popularization Strategies in Popular Science Texts of Different Genres
Shevchenko Yuliya Vladimirovna
Nizhnevartovsk State University
Submitted: 28.01.2022
Abstract. The aim of the article is to reveal authorial communication strategies of popularization on the basis of popular science articles, lectures and interviews case study. The article considers communication strategies and tactics in texts of different genres. Attention is focused on the difference in actualization of certain strategies depending on the communicative space of the analysed works. As a result, it is noted that the characteristic features of the identified strategies and tactics are directly related to the genre design of the text. The scientific originality of the study is determined by the fact that the work carried out on the basis of popular science discourse has a comparison of communication strategies and tactics implementation in texts of different genres belonging to the same author.
Key words and phrases: научно-популярный дискурс, жанры текста, стратегии популяризации, коммуникативные тактики, коммуникативные приемы, popular science discourse, text genres, popularization strategies, communicative tactics, communication techniques
Open the whole article in PDF format. Free PDF-files viewer can be downloaded .
References:
Arsen'eva T. E. Kommunikativnye strategii i taktiki prosvetitel'skogo radiodiskursa (na materiale programmy "Govorim po-russki"): avtoref. diss. … k. filol. n. Tomsk, 2013.
Barinova E. E. Nauchno-populyarnaya literatura v klassifikatsii zhanrov (teoreticheskii i istoricheskii aspekty) // Sibirskii filologicheskii zhurnal. Seriya "Yazykoznanie i literaturovedenie". 2012. № 3.
Viktorova E. Yu. Diskursivno-pragmaticheskaya spetsifika zhanra lektsii TED talk (skvoz' prizmu funktsionirovaniya v nei diskursivov) // Zhanry rechi. 2019. № 4 (24).
Vityazeva Yu. A. Kommunikativnaya strategiya "Privlechenie i uderzhanie vnimaniya" v mediadiskurse na primere nauchno-populyarnogo seriala // Vestnik Tomskogo gosudarstvennogo universiteta. 2016. № 403.
Vorontsova T. A. Strategii i taktiki prezentatsii spetsial'nykh znanii v nauchno-populyarnom diskurse // Vestnik Chelyabinskogo gosudarstvennogo universiteta. Seriya "Filologiya. Iskusstvovedenie". 2013. № 37 (328). Vyp. 86.
Diveeva N. V. Populyarizatsiya nauki kak raznovidnost' massovykh kommunikatsii v usloviyakh novykh informatsionnykh tekhnologii i rynochnykh otnoshenii: avtoref. diss. … k. filol. n. Voronezh, 2015.
Zherebilo T. V. Slovar' lingvisticheskikh terminov. Nazran': Piligrim, 2010.
Zhumaeva O. A. Rol' adresata v mnogomernom protsesse kommunikatsii (na materiale zhanra interv'yu) // Izdatel'stvo Saratovskogo universiteta. Seriya "Filologiya. Zhurnalistika". 2014. T. 14. Vyp. 2.
Kobozeva M. A. Kognitivnye i rechevye strategii vvoda temy v nauchno-populyarnom diskurse: avtoref. diss. … k. filol. n. Stavropol', 2011.
Kustova E. Yu. "I smekh, i slezy, i lyubov'" interaktsional'nogo diskursa // Studia universitis moldaviae. 2019. № 10 (130).
Lazarev V. A., Gordienko D. Ya. Cognitive Peculiarities of Author’s Presenting the Argumentative Model in the Scientific Text // Gumanitarnye i sotsial'nye nauki. 2015. № 6.
Matyashevskaya A. I. Internet-lektsiya kak osobyi zhanr // Zhanry rechi. 2020. № 3 (27).
Nagieva E. B. Rechevaya organizatsiya teksta publichnoi lektsii (na materiale televizionnogo tsikla Academia): avtoref. diss. … k. filol. n. SPb., 2017.
Pokotylo M. V. Kommunikativnye strategii v nauchnom diskurse: funktsional'no-pragmaticheskii potentsial i spetsifika realizatsii // Gumanitarnye i sotsial'nye nauki. 2017. № 2.
Romanov D. A. Nauchno-populyarnaya literatura: vchera, segodnya, zavtra // Vremya nauki. 2015. № 4.
Silant'ev I. V. Diskurs i zhanr // Vestnik Novosibirskogo gosudarstvennogo universiteta. Seriya "Istoriya, filologiya". 2010. T. 9. Vyp. 6. Zhurnalistika.
Skorik K. V. Dialogizatsiya khudozhestvennogo teksta: tipy i sposoby ee aktualizatsii v angloyazychnoi rechi: avtoref. diss. … k. filol. n. SPb., 2010.
Stilisticheskii entsiklopedicheskii slovar' russkogo yazyka / pod red. M. N. Kozhinoi. M.: Flinta, 2011.
Sukhaya E. V. Diskursivnye strategii populyarizatsii nauchnogo znaniya // Vestnik Moskovskogo gosudarstvennogo lingvisticheskogo universiteta. Seriya "Yazykoznanie". 2012. Vyp. 6 (639). Diskurs kak sotsial'naya deyatel'nost': prioritety i perspektivy.
Tyrygina V. A. K osnovaniyam zhanra // Izvestiya vysshikh uchebnykh zavedenii. Povolzhskii region. Gumanitarnye nauki. 2009. № 3 (11).
Khimik V. V. Russkaya razgovorno-obikhodnaya rech' v leksikograficheskom predstavlenii // Filologicheskii klass. 2014. № 1 (35).
Chernigovskaya T. V. V poiskakh "grammaticheskogo" gena // Nauka i zhizn'. 2010. № 6. URL: https://www.nkj.ru/archive/articles/18116
Chernigovskaya T. V. K mozgu nado otnosit'sya s uvazheniem, on umnee nas: interv'yu Interffaks. 2020. URL: https://www.interfax-russia.ru/northwest/exclusives/uchenyy-neyrolingvist-b-tatyana-chernigovskaya-b-k-mozgu-nado-otnositsya-s-uvazheniem-on-umnee-nas
Chernigovskaya T. V. Psikho- i neirolingvistika: tekst lektsii. 2001. URL: http://window.edu.ru/catalog/pdf2txt/503/38503/16301
Chernigovskaya T. V. Eto ne ya - eto moi mozg… Opasnye vremena dlya chelovecheskogo v cheloveke // Otechestvennye zapiski. 2013. № 1 (52). URL: https://strana-oz.ru/2013/1/eto-ne-ya---eto-moy-mozg
Chernigovskaya T. V. Yazyk i soznanie: chto delaet nas lyud'mi? Publichnaya lektsiya. 2008. URL: http://www.polit.ru/lectures/2008/12/24/langmind.html
Del Moro F. Le varie fasi di revisione del testo applicate alla traduzione della saggistica divulgativa // Lingue Culture Mediazioni. Languages Cultures Mediation. 2019. № 6.
Hyland K. Disciplines and Discourses: Social Interactions in the Construction of Knowledge // Writing in Knowledge Societies / ed. by D. Starke-Meyerring, A. Par?, N. Artemeva, M. Horne, L. Yousoubova. Fort Collins - Anderson: The WAC Clearinghouse; Parlor Press, 2011.
Liebert W.-A.Communicative Strategies of Popularization of Science (Including Science Exhibitions, Museums, Magazines) // Science Communication / ed. by A. Le?m?llmann, M. Dascal, Th. Gloning. Boston - Berlin, 2019.
Nichols M. D., Petzold A. M. A Crisis of Authority in Scientific Discourse // Cultural Studies of Science Education. 2021. Vol. 16. Iss. 2.
Русский
