METAPHORICAL REPRESENTATION OF THE BRITISH MONARCHY: AXIOLOGICAL ASPECT
Strokan Elena Vladimirovna
Herzen State Pedagogical University of Russia
Submitted: 05.07.2019
Abstract. The author examines the ways and means to express the axiological aspect of metaphorical representation of the British monarchy in the English articles posted on the official sites of printed editions. The analysis has shown that the conceptual metaphor is represented both explicitly and implicitly. Special attention is paid to ambivalent assessment of the British monarchy. Decoding the metaphor, a reader forms evaluative attitudes; expressivity of the metaphor imparts expressiveness to a statement, secures pragmatic effect.
Key words and phrases: метафора, оценка, концептуальная метафора, аксиология, амбивалентность, британская монархия, metaphor, assessment, conceptual metaphor, axiology, ambivalence, British monarchy
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