REALIZATION OF INFLUENCING FUNCTION IN SOCIO-POLITICAL DISCOURSE
Efimenko Tat'yana Nikolaevna
Moscow City University
Submitted: 09.10.2019
Abstract. The article focuses on identifying and analysing the peculiarities of the ideologeme functioning in socio-political discourse. Originality of the study is conditioned by novelty of the research material - speeches of the leaders and representatives of the USA political parties have not been previously investigated. The author concludes that appeal to ideologemes in public political speech helps to exert fascinative influence on the audience. The research findings will be useful for specialists involved in conducting cognitive-discursive and pragmatic research of political discourse.
Key words and phrases: дискурс, политический дискурс, политическое выступление, идеологемы, речевое воздействие, discourse, political discourse, political speech, ideologemes, verbal influence
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