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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2017. № 6. Part 2. P. 15-17.
SCIENTIFIC AREA:    Philological Sciences
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ALTRUISM AS A MULTI-ETHNIC PHENOMENON IN THE KARACHAY-BALKAR FOLK TALE

Berberov Burkhan Abuyusufovich, Berberova Liana Burkhanovna
Kabardian-Balkarian Scientific Center of the Russian Academy of Sciences

Kabardino-Balkarian State University named after H. M. Berbekov


Abstract. Among the fundamental ethical categories the authors mention "altruism" which A. Comte introduced in the official terminological system in the middle of the XVIII century to replenish the missing pair category "egoism". Provided analysis of folk tales allows the authors to conclude on "altruism" ambivalent, multi-conceptual nature, and richness of its variational spectrum. One of the most efficient means to develop altruism among the younger generation is the moral and ethical experience accumulated in folk tales. At the same time the conditions of the modern multi-cultural world determine the necessity to study the tales of different cultures.
Key words and phrases: альтруизм, эгоизм, карачаево-балкарская сказка, разумный альтруизм, трансфинитный альтруизм, altruism, egoism, Karachay-Balkar tale, rational altruism, transfinite altruism
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