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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2017. № 12. Part 4. P. 147-151.
SCIENTIFIC AREA:    Philological Sciences
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THE CONCEPT "FOOLISHNESS" IN CONTEMPORARY MEDIA TEXT

Polishchuk Tat'yana Ivanovna, Saltykova Ekaterina Alekseevna
Kaluga State University named after K. E. Tsiolkovski


Abstract. The article analyzes the specificity of the verbalization of the concept "foolishness" in modern media texts. The authors describe a system of relevant features of the concept, as well as the connection of this concept with other concepts. An attempt is made to reveal the essential components of the concept, representing the linguocultural features of the Russian media text. The versatility, multidimensionality of this concept is revealed: in spite of the general negative plan for expressing the concept, it also contains a positive expressive-evaluative connotation.
Key words and phrases: медиатекст, концепт "глупость", языковая репрезентация, оценка, актуализация концепта, контекст, media text, concept "foolishness", language representation, evaluation, concept actualization, context
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