ANALYSIS OF STRATEGIES AND TACTICS IN DAVID CAMERON’S POLITICAL DISCOURSE
Gurin Vladimir Valer'evich
Irkutsk State University
Abstract. This article is devoted to the identification and analysis of strategies and tactics in the political discourse of the 75th British Prime Minister David Cameron. The study is based on the analysis of public speeches given by the conservative politician David Cameron. The analysis of the empirical material allows testifying the politician’s use of the strategies of self-presentation, power struggle, accusation/insult tactics, persuasion, substantiation of evaluation, which influence the listener.
Key words and phrases: язык, политический дискурс, речь, тактика, стратегия, language, political discourse, speech, tactics, strategy
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