REPRESENTATION OF DONALD TRUMP’S IMAGE IN BRITISH MEDIA TEXTS OF POLITICAL ORIENTATION
Ponomareva Ekaterina Valer'evna
V. I. Vernadsky Crimean Federal University
Abstract. The article is devoted to the representation of Donald Trump’s image in the modern British media discourse of political orientation. In order to identify evaluative judgments contained in the reports of the British media discourse, the author considers examples of the most frequently used communicative strategies and linguistic means used by journalists in assessing the actions of the American president. On the basis of the analysis of the editions "The Telegraph", "The Big Issue", "The Morning Star" it is stated that their authors form a steady negative image of the politician among the readers.
Key words and phrases: политический дискурс, дискурс массмедиа, медиатекст политической направленности, коммуникативные стратегии и тактики, образ политика, political discourse, discourse of mass media, media text of political orientation, communicative strategies and tactics, image of politician
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