THE THEORY OF DISCURSIVE DEFENCE AS A COGNITIVE PROPERTY OF THE INTERNET-MATERIALS
Gorina Evgeniya Vladimirovna
Ural Federal University named after the first President of Russia B. N. Yeltsin
Abstract. The article is devoted to the characteristic of the theory of the discursive defence, underlying cognitive properties of the Internet-materials (mass media, blogs, portals, social networks, forums, chats and etc.). The theory of the discursive defence implies the classification and characteristics of features, guaranteeing a comfortable communication of a user in the virtual world, revealing friendliness of the Internet to a man. The theory under consideration is in contact with a contemporary tendency of the execution of network space - "usability", in the paper common and distinctive aspects of the theory of the discursive defence and "usability" are pointed out, the features of the discursive defence and their functions are defined.
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