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SOURCE:	Philology. Theory & Practice. Tambov: Gramota, 2015. № 9. Part 1. P. 83-85.
SCIENTIFIC AREA:	Philological Sciences
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LANGUAGE OF AMERICAN MASS MEDIA: POLITICS AND PUBLIC CONSCIOUSNESS

Koznova Ol'ga Aleksandrovna
Kazan National Research Technical University named after A. N. Tupolev (Branch "Vostok") in Chistopol

Abstract. The article examines the role of the USA in the formation of public consciousness by the language of mass media. The author provides concrete examples from the original sources aimed to form an "image of external danger". The paper emphasizes the importance of national idea promoting integration both of the citizens of the same state and the whole countries. The researcher accentuates the use of a certain vocabulary promoting penetration of the material into the reader’s consciousness.

Key words and phrases: СМИ, "образ внешней угрозы", агрессивные речевые стратегии, часто употребляемые слова, страна-лидер, национальная идея, mass media, "image of external danger", aggressive communicative strategies, frequently used words, country-leader, national idea

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References:

Volodina M. N. Yazyk massovoi kommunikatsii - osnovnoe sredstvo informatsionnogo vozdeistviya na obshchestvennoe soznanie // Yazyk sredstv massovoi informatsii kak ob"ekt mezhdistsiplinarnogo issledovaniya: Mezhdunar. konf. na filologicheskom fakul'tete MGU im. M. V. Lomonosova. M.: MGU, 2001. S. 13-22.
Istoriya diplomatii: v 5-ti t. / pod red. A. A. Gromyko, I. N. Zemskogo, V. A. Zorina, V. S. Semenova, M. A. Kharlamova. M.: Politizdat, 1974. T. 5. 750 s.
http://article.wn.com/view/2015/04/15/NATO_commander_urges_Russia_to_stop_fuelling_Ukraine_conflic/ (data obrashcheniya: 15.04.2015).
http://www.globalresearch.ca/Is-washington-training-an-insurgent-army-to-occupy-syria/5416771 (data obrashcheniya: 27.11.2014).
http://www.israeldefense.co.il/en/content/clich%C3%A9s-gates-obama%E2%80%99s-and-netanyahu%E2%80%99s-buzzwords (data obrashcheniya: 20.02.2015).
http://www.washingtonpost.com/world/Transcript-president-obama-gives-speech-addressing-europe-russia-on-march- 26/2014/03/26/07ae80ae-b503-11e3-b899-20667de76985_story.html (data obrashcheniya: 30.03.2014).

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