SOCIAL-EVALUATIVE MANIPULATION IN POLITICAL DISCOURSE
Sirivlya Madina Aleksandrovna
Chelyabinsk State University (Branch) in Kostanai
Abstract. The article considers the manipulative techniques, which are represented in political discourse. The features of social-evaluative manipulation are characterized as the emotional pressure, the speech influence relying on basic requirements and leading emotionally and socially significant events and information in language manipulation carried out through the linguistic means of expression, in particular through the use of publicistic turns of speech, paraphrases, antitheses, figurative usage, preceded and associated comments.
Key words and phrases: внушение, моделирование сознания, публицистический оборот, речевое воздействие, убеждение, эмоциональное давление, языковое манипулирование, suggestion, modeling of consciousness, publicistic turns of speech, speech influence, conviction, emotional pressure, language manipulation
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