MEDIA AND POLITICAL DISCOURSE: PROFILING AS AN INSTRUMENT OF INTERPRETATION
Stepanova Marina Aleksandrovna
Nizhnevartovsk State University
Abstract. The article by the material of the concrete fragments of media and political discourse examines the strategy of realization of the certain ideological guidelines. The paper shows manipulative potential of transforming an event as a fragment of reality into an event-idea by marking the concrete element of the event structure as a dominant one; the author analyzes the process of active implementation of multilayer concepts interpreting the event canvas with the prescribed evaluation vector.
Key words and phrases: медиаполитический дискурс, оценочность, событие, идеологема, идеологическое пространство, media and political discourse, evaluative character, event, ideologeme, ideological space
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