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SOURCE:	Philology. Theory & Practice. Tambov: Gramota, 2015. № 2. Part 2. P. 76-80.
SCIENTIFIC AREA:	Philological Sciences
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SPECIFICS OF REPRESENTING THE NORMS OF COMMUNICATIVE BEHAVIOUR BY THE MATERIAL OF CHINESE AND RUSSIAN APHORISMS

Dmitrieva Ol'ga Aleksandrovna, Bai Yui
Volgograd State Socio-Pedagogical University

Abstract. The article examines aphoristic fund of the Chinese and Russian linguo-cultures. The special attention is paid to the content of the aphorisms, authors and attitude to the aphorisms in the modern period. The authors justify the thesis that Chinese aphorisms, as opposed to the Russian, represent basically the norms of communicative behaviour, while Russian aphorisms reveal linguo-cultural concepts: soul, love, happiness, etc.

Key words and phrases: афоризм, афористический фонд, прескриптив, лингвокультурный концепт, коммуникативное поведение, культурные ценности, феминные афоризмы, маскулинные афоризмы, aphorism, aphoristic fund, prescriptive, linguo-cultural concept, communicative behaviour, cultural values, feminine aphorisms, masculine aphorisms

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References:

Aforizmy pro obshchenie [Elektronnyi resurs]. URL: http://aphorismos.ru/communication (data obrashcheniya: 09.10.2014).
Dmitrieva O. A. Kul'turno-yazykovye kharakteristiki poslovits i aforizmov (na materiale frantsuzskogo i russkogo yazykov): diss. … k. filol. n. Volgograd, 1997. 189 s.
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