REPRESENTATION OF THE ARCHETYPE STATUS IN THE JARGONS OF SOCIAL GROUPS
Klyukina Yuliya Viktorovna, Shipovskaya Anna Anatol'evna
Tambov State Technical University
Abstract. The article is devoted to the analysis of the representation of the archetype STATUS in the jargons of different social groups. The research proves that the concepts of social picture of the world with the feature "high" / "low status", having been formed as a result of metaphorical transfer, are connected with the archetypes. The authors come to conclusion that the archetype STATUS is typical for all pictures of the world, represented in jargons, and in this connection it can be considered as one of the cognitive vectors of social picture of the world formation.
Key words and phrases: когниция, концепт, концептуализация, язык, метафора, архетип, cognition, concept, conceptualization, language, metaphor, archetype
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