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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2015. № 12. Part 1. P. 59-63.
SCIENTIFIC AREA:    Philological Sciences
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GENETICS AND DELEGITIMIZATION IN THE CONTEXT OF SPEECH AGGRESSION IN MASS MEDIA
Glotova Tat'yana Aleksandrovna
North Ossetian State University named after K. L. Khetagurov
Abstract. This article analyzes the linguistic mechanisms of speech aggression and verbal manipulation in mass media. The analysis of the expressive-evaluative vocabulary and expressions related to the field of genetics seems to be productive in the development of the linguistic aspects of speech aggression and is one of the ways of negative social delegitimization of a particular group of people. The author examines the strategy of discrediting, dehumanization as a way to implement speech aggression in modern media.
Key words and phrases: речевая агрессия, дегуманизация, делегитимизация, дисфемизация, пейоративная лексика, speech aggression, dehumanization, delegitimization, dysphemisation, pejorative vocabulary
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