LANGUAGE IMAGE OF HATRED IN AXIOLOGICAL ASPECT (ACCORDING TO DIRECTED ASSOCIATIVE EXPERIMENT)
Ivashchenko Galina Alekseevna
Rostov State University of Economics (Branch) in Taganrog
Abstract. The article basing on the data of the directed associative experiment describes the core signs, center and periphery of the language image of hatred. The experimental data show that the negative image of hatred dominates in the Russian language world view, as opposed to a philosophical or artistic one, and it is stored in the memory of the Russian language speakers and implemented in terms of instant response.
Key words and phrases: ядро, центр, периферия языкового образа ненависти, направленный ассоциативный эксперимент, качественно-количественный анализ, языковая память носителей русского языка, core, centre, periphery of language image of hatred, directed associative experiment, qualitative and quantitative analysis, linguistic memory of Russian speakers
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Русский
