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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2013. № 10. P. 180-189.
SCIENTIFIC AREA:    Philological Sciences
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NATIONAL-CULTURAL COLOUR ATTITUDE AND SIGN IDENTITY OF ENGLISH "COLOURMORPHIC" SUPERSTITIONS
Khaleeva Svetlana Anatol'evna
Pyatigorsk State Linguistic University
Abstract. The article considers the features of national-cultural and individual colour attitude in the English superstitions. Basing on the general issues of colour categorization and the origin of prototypical and emotional meanings ??of primary colours, the author analyzes the semiotic system of the signs of the English language superstitious discourse involving such colour naming units as "red", "white", "black", "green", "blue", "yellow" from the point of view of their linguo-cultural identity, territorial, genderand social-determined characteristics.
Key words and phrases: национально-культурная цветоустановка, семиотика цветонаименования, лингвокультурное своеобразие, языковой знак, суеверие, national-cultural colour attitude, semiotics of colour naming, linguo-cultural identity, language sign, superstition
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