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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2012. № 6. P. 19-22.
SCIENTIFIC AREA:    Philological Sciences
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INTEGRATION STRATEGY VERBALIZATION IN THE USA PRESIDENT'S SATURDAY ADDRESS DISCOURSE

At'man Ol'ga Vyacheslavovna
Volgograd State University


Abstract. The article is devoted to studying the USA President's Saturday address discourse phenomenon as one of ritual political communication genres. The author pays special attention to the stratagem-tactical peculiarities of this discourse type and states that the basic strategy of Saturday address discourse is integration one as a solidarity way, which is verbalized through the tactics of dialogic, compliment and intertextual character.
Key words and phrases: политический дискурс, ритуальный жанр, дискурс обращения, стратегия интеграции, вербализация, тактика, political discourse, ritual genre, discourse of address, integration strategy, verbalization, tactics
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